Marketing Your Salon Shouldn’t Feel Like a Constant Hustle!

Most salon owners think they need more clients to stay fully booked.
But that’s not the real problem.

The real issue? You’re relying on the wrong marketing strategy.

Social media, discounts, and word-of-mouth can only get you so far.
Clients forget to rebook, and you’re left with gaps in your schedule.
You’re constantly marketing, but it’s inconsistent and exhausting.
Your income feels unpredictable, no matter how hard you work.

Instead of spending more time marketing, what if you had a system that kept clients coming back effortlessly?

Imagine never having to stress about where your next booking is coming from.

Instead of constantly marketing and chasing new clients, you have a simple, automated system that keeps your schedule full without spending hours on social media!

That’s what happens when you shift your focus from attraction to retention.

With the right email marketing strategy, you can:

Turn first-time clients into loyal regulars with automated follow-ups
Increase rebookings without awkward in-person asks
Boost your revenue by keeping clients coming back more often
Create a predictable income stream instead of relying on last-minute bookings

The best part? It runs in the background while you focus on your clients.

Your next $100K isn’t hiding in new clients, it’s in the ones you already have!

  • Right now, I imagine your bookings feel unpredictable?

    ❌ You’re constantly marketing just to keep your books full.
    ❌ Clients come once and disappear, leaving you with revenue gaps.
    ❌ You feel stuck in a cycle of chasing new clients instead of building stability.

  • But, you have the power to make them predictable!

    ✅ Clients return like clockwork, without you having to remind them.
    ✅ Your revenue grows because clients visit more often and spend more.
    ✅ Your marketing is on autopilot, freeing up time to focus on what you do best.

  • Angeli Shaw

    'I don't know where my salon would have been without these templates! My email marketing was one of the biggest factors in me being able to grow my client list, my salon, and my profits! 100% recommend using these templates if you're ready to start scaling up your salon!'

  • Jade Crosland

    'These templates have been a life saver and game changer for our salon's marketing! I've cut down my time from about an hour a week to less than 15 minutes and the results have been incredible! New client booking are up and so is our retention due to the automated campaigns - they're literally set and forget!'

  • Kate Ritchie

    'Cody's understanding of email marketing and ability to translate emails into sales is unmatched! His templates contributed to us growing our sales by 300% in a year - if you want to scale your business you have to start emailing - and Cody is the person who can show you how to do it!'

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  • Most marketing is time-consuming. Email marketing isn’t. It’s direct, personal, and proven to bring clients back.

    And with Send & Scale, you don’t even have to write the emails yourself.

    💡 Every month, you’ll get new emails designed to:
    ✅ Keep you top of mind
    ✅ Reduce no-shows
    ✅ Boost rebookings
    ✅ Sell services without feeling pushy

    It’s the marketing system your salon has been missing - delivered to your inbox, ready to go!

What You Get Every Month as a Send & Scale Member:

Inside Send & Scale, you’ll get everything you need to increase rebookings, grow client loyalty, and boost your revenue - without spending hours on marketing!

Here’s what’s included:

📩 Core Communication Template Library:
The exact email templates you need for:
Rebooking reminders (so clients return automatically)
Win-back campaigns (to bring back lapsed clients)
Appointment confirmations & follow-ups (to reduce no-shows & build loyalty)

💡 Weekly Email Template Updates:
Seasonal & sales emails to keep clients engaged year-round
Product & service promotions that drive more revenue
Booking-boosting templates designed to fill your calendar

🎓 Access to the Salon Email Marketing Academy:
Quick, easy-to-follow lessons on using email marketing for client retention
Step-by-step guides to automate your marketing in minutes

🚀 Everything is designed to be plug-and-play, so you can start seeing results fast - without adding more to your plate.

I Know What You're Thinking...

I Don't Think This Will Work For My Salon 😬

What if I’m not tech-savvy?

Don’t worry! Our templates are plug-and-play and come with step-by-step guidance on how to make customisation easy, even if you’re not tech-savvy.

I’ve tried email marketing before, and it didn’t work...

Most email marketing fails because it’s generic. Our templates are tailored specifically for salons, making your emails more relevant and effective through what we like to call 'connection marketing'

What if I don’t have time for this?

his system is designed to save you time. With pre-written templates and automations, you can set up your marketing in minutes and let it run on autopilot. Between our pre-written templates, client journeys and flows, you're guaranteed to save yourself the time, money and hassle that you're dealing with right now!

I don’t have a big email list...

You don’t need a big list to see results. Even with just a handful of clients, you can start building stronger relationships and generating more bookings. And the best part is that as your client list grows, your email marketing results grow with it!

I don't have time...

This system is built for busy salon owners. You will spend less than 10 minutes customising a template, and then let your marketing run on autopilot while you focus on your clients.

I can’t write emails!

You don’t have to! Our templates do the writing for you. They’re crafted specifically for salons, so you’ll always sound professional and on-brand.

I'm not good at marketing...

This isn’t about becoming a marketing expert - it’s about using a proven system that works. Everything is laid out for you, so you can focus on running your salon while the system does the heavy lifting.

  • Email Basics

    Master the fundamentals of email marketing, from setting up your first email to crafting messages that resonate with your clients. This session is perfect for beginners or anyone looking to build a solid foundation for effective email campaigns.

    Valued at $67

  • Perfect Pop-Ups

    Learn how to design high-converting pop-ups that capture client information effortlessly. Discover strategies to create pop-ups that attract attention without being intrusive and convert visitors into loyal clients.

    Valued at $47

  • Automation Masterclass

    Streamline your marketing with automations that work while you’re busy running your salon. This masterclass will show you how to set up workflows for client rebookings, follow-ups, and win-back campaigns - all on autopilot.

    Valued at $99

  • Understanding Your Numbers

    Decode your email metrics to improve your marketing strategy. Learn how to track open rates, click-throughs, and conversions so you can tweak your campaigns for maximum effectiveness and higher engagement.

    Valued at $67

  • SMS Sales

    Tap into the power of SMS marketing to boost your bookings and sales. This session will show you how to craft compelling text messages that engage clients instantly and drive immediate action.

    Valued at $99

  • Crafting Your Irresistable Offer

    Create offers that clients can’t resist, designed to work seamlessly with your pop-ups and first-visit strategies. Learn how to attract new clients, encourage repeat bookings, and drive revenue with compelling incentives.

    Valued at $99

  • Templates That Convert

    Design stunning, high-converting emails that grab attention and drive action. In this masterclass, you’ll learn best practices for layout, design, and branding to ensure your emails look professional and deliver results.

    Valued at $47

  • ...Thats an additional $525

    worth of training and masterclasses included in your membership (that keeps on growing!!) Your member only trainings are added every 2 months - this is your chance to experience a fully booked salon, consistent revenue, and stress-free marketing.

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ANOTHER BONUS: The Salon Email Marketing Academy

When you join Send & Scale as a member, you’ll also get exclusive access to the Salon Email Marketing Academy - your step-by-step guide to mastering email marketing for your salon. Inside these 8 modules you’ll learn how to build your email sales machine and build automated systems that keep your books full - without the stress! Whether you're a total beginner or want to refine your strategy, the academy gives you the tools, templates, and confidence to make email your salon’s most powerful marketing asset.

Usually sold as a seperate training ($197), but included for free for Send & Scale members!

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Your Salon Empire

Send & Scale: The Salon Email Template Library

Send & Scale: The Salon Email Template Library

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Once you have completed checkout you will be sent an email with instant access to your resources.

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Why Wait to Take Control of Your Salon’s Marketing?

Every week you wait is another week of missed bookings, empty chairs, and lost revenue. With this system, you can start seeing results immediately - whether it’s rebooking past clients, filling empty slots, or reducing no-shows.

The sooner you start, the sooner you’ll have a marketing system working for you, freeing up your time and giving you peace of mind. Your clients are waiting - why not start today?

Your Send & Scale Membership...

is going to be the thing that changes the trajectory of your business in ways you can't imagine.

You may have noticed the little button at the bottom of this page following you - it's your sign that your membership to Send & Scale: the Salon Email Template Library is waiting for you.

What are you waiting for? Join today!